Zynga Reports Q3 Revenue of $705m, Up 40% Yoy, Bookings of $668m, Up 6% Yoy, Says It Hired a Former Coca-cola Game Executive as New Head of Blockchain Gaming: Zynga 705m Yoy 668m

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Zynga 705m Yoy 668m

Zynga 705m Yoy 668m, the popular mobile gaming company, recently reported its Q3 revenue of $705 million, which is a YoY growth of 40%. The company also announced that its bookings had increased to $668 million, a YoY increase of 6%. These impressive figures highlight the success of Zynga in the gaming industry and indicate a promising future for the company.

The company’s growth can be attributed to its portfolio of popular mobile games, which includes titles such as Words with Friends, FarmVille, and Zynga Poker. The company’s ability to create engaging and addictive games has helped it attract a large and loyal user base, which has contributed significantly to its revenue growth.

Zynga’s Q3 results also revealed that the company has hired a new head of blockchain gaming, a former Coca-Cola game executive named Dean Takahashi. This announcement is significant because it suggests that Zynga is planning to invest more in blockchain technology, which has the potential to transform the gaming industry.

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Blockchain technology is essentially a decentralized database that allows for secure and transparent transactions. It has gained popularity in recent years as a way to create digital currencies such as Bitcoin, but its potential goes beyond finance. In the gaming industry, blockchain technology can be used to create in-game assets that are truly owned by the player, rather than being controlled by the game developer.

This ownership of in-game assets can lead to new opportunities for players to monetize their gaming experiences. For example, players could sell their in-game assets to other players, or even to external markets, creating new revenue streams for themselves and for game developers.

The potential of blockchain technology in gaming has not gone unnoticed by Zynga’s competitors. Several other companies, including Ubisoft and Enjin, have already announced their own blockchain gaming projects. However, Zynga’s entry into the space could be significant because of the company’s large user base and its proven track record of creating engaging and addictive games.

Dean Takahashi, Zynga’s new head of blockchain gaming, brings a wealth of experience to the company. Takahashi was previously the lead writer for GamesBeat at VentureBeat, where he covered the gaming industry for over a decade. He also co-founded a gaming news site called GamesBeat, and has written several books on gaming, including “The Xbox 360 Uncloaked” and “Opening the Xbox.”

Takahashi’s experience and expertise in the gaming industry, coupled with his knowledge of blockchain technology, make him an ideal candidate to lead Zynga’s blockchain gaming efforts. His appointment is a clear indication that the company is serious about exploring the potential of blockchain technology in gaming.

Zynga’s Q3 results and the announcement of Takahashi’s appointment as head of blockchain gaming are both positive signs for the company’s future. The gaming industry is constantly evolving, and Zynga’s ability to adapt to new technologies and trends is a testament to its success. As the company continues to innovate and explore new opportunities in the gaming industry, its users can look forward to even more engaging and addictive games in the future.

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